Category: Uncategorized

The Art of Choosing Colors for Your Logo

A Guide to Logo Design and Color Theory for Branding¬†A well-designed logo is essential for any business looking to establish a strong brand identity. While color can be an important aspect of a logo, it's important to remember that the logo should look good in black and white first. Adding color is important, but overall, it is secondary to the design of the logo itself. In fact, some logos look best in black and white. Negative logos, for example, are logos that are designed to appear as the negative space. These logos often use black and white to create a striking and memorable design.When it…

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logo design 101: understanding the types and variations of logos

Types of Logos and How to Use Them to Create a Strong Brand Identity Logos are a vital aspect of creating a strong brand identity. A well-designed logo helps businesses establish a visual identity that customers can recognize and trust. However, with so many different types and variations of logos available, it can be challenging to know where to start. This article will take a closer look at the types of logos and how to use them to create a strong brand identity. Wordmark Logos Wordmark logos rely solely on text to convey the brand's identity. These logos focus on typography to create a unique…

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eps vs svg. what file format is best

svg vs eps. what’s the difference

Don't you hate it when you start reading a blog about a specific subject but it never gets to the point, I'm not going to do that to you, so I will get straight to the point. It all started when I was just 5 years old. Jokes.. Here we go. EPS and SVG are both vector-based file formats commonly used in graphic design. SVG files are newer and more widely used for web graphics, EPS files still have some advantages over SVG in certain situations. One of the main benefits of EPS over SVG is compatibility with older software applications. EPS files can be…

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